O nama

Modna kuća MONTOBENE, privatno preduzeće za proizvodnju i promet tekstilnih proizvoda, osnovano je 1995. godine sa ciljem da odgovori izazovu tržišta i stvori novi modni brend, koji će biti dovoljno kvalitetan, moderan i komercijalan za domaće tržište. Osnivač i vlasnik modne kuće MONTOBENE Zvonimir Mitrović ističe da je uspeh firme vezan za rezultat dobro osmišljenog, planskog i iznad svega timskog rada – ambicioznih, kreativnih i stvaralački neiscrpnih saradnika koji funkcionišu u svim oblastima rada firme – DIZAJNU, PROIZVODNJI, VELEPRODAJI i MALOPRODAJI (kreatori, modelari, menadžeri prodaje i ostali.) Osnovna delatnost modne kuće MONTOBENE je proizvodnja i prodaja muške modne konfekcije. Asortimanski raspoređene u laku, srednju i tešku konfekciju a namenski rađene za sezone PROLEĆE / LETO i JESEN / ZIMA. Priča o modnoj kući MONTOBENE je u isto vreme priča o uspehu i o kontinuiranom razvoju. Godine 1995. modna kuća MONTOBENE ulazi u ciklus najsloženijih poslova. Formirana je proizvodnja koja je tada na početku bila skromnih kapaciteta i brojala desetak radnika. Proizvođačke serije bile su malog obima po modelu. Ubrzani razvoj i očekivani dobar prijem kod kupaca u nekoliko narednih godina, uslovio je razmišljanje o proširenju proizvodnih kapaciteta. Proizvodnja je napokon proširena 2001. godine i dopunjena novim poslovnim prostorom. U okviru nove poslovne zgrade počinju da funkcionišu uspešno svi sektori. U proteklom periodu pored osavremenjivanja i proširenja proizvodnih pogona, prioritet je bio i proširenje maloprodajne mreže. Mrežu maloprodajnih objekata sačinjava desetak lokala koji se nalaze u gradovima širom Srbije. Nakon uspešnog pozicioniranja na domaćem tržištu, odlučili smo da širimo mrežu putem izvoza širom Evrope. Tendencija izvoza je u permanentnom rastu što je i krajnji cilj naše kompanije.

 

 

Fashion house MONTOBENE was founded in 1995 as a private company for the manufacture and marketing of textile products with a goal to respond to the market challenges and create a new modern commercial and high-quality fashion brand for the home market.

Its founder and owner Zvonimir Mitrović points out that MONTOBENE’s success is anchored in a well contemplated, planned and, first and foremost, team work of ambitious, inventive and creatively inexhaustible designers, fitters, sales managers et al., all functioning faultlessly in all the MONTOBENE’S areas of performance – DESIGN, MANUFACTURE, WHOLESALE, AND RETAIL.

The MONTOBENE’s predominant activity is the manufacture and sales of readymade menswear classified as light, medium and heavy garments and designed for SPRING / SUMMER and AUTUMN / WINTER seasons.

MONTOBENE is both a story of success gained and continuous growth.  In 1995 MONTOBENE entered a cycle of diverse and complex operations. The manufacture initially had very modest capacities and employed a dozen workers realising a small-scale production per model. However, MONTOBENE faced a rapid growth due to an enthusiastic and friendly welcome by customers in the following few years, which prompted our consideration of further expansion of production capacities. Eventually, the production was expanded in 2001 along with the addition of new business space where all the MONTOBENE sectors had a successful start.

The previous period has been marked by the modernization and expansion of production facilities; however, the expansion of retail network has been our priority. Now, MONTOBENE retail network comprises a dozen stores in towns across Serbia proving customers’ recognition and appreciation of MONTOBENE clothing quality.

Following our successful positioning on the home market, we decided to further broaden our operations EXPORTING across EUROPE. MONTOBENE export activities are increasingly growing making our goals come true and making us proud.